Skip to main content

View of London's financial district from the Thames

Bayes Knowledge

Free access to our world-renowned research

Search Bayes Knowledge articles:

Filter by:

Search results for:

"brand"

Ashalatha / Shutterstock.com
Research
How emotions affect public acceptance of products and markets - evidence from the US fertility industry
20 September 2021
Management
Marketing
Life and Times
Research
How brand leaders and consumers co-create charismatic authority in the marketplace
30 June 2021
Management
Leadership, Entrepreneurship and Innovation
Prostock-studio/ Shutterstock.com
Research
Examining the role that attention plays in the purchasing behaviour of consumers
22 December 2020
Management
Marketing
Primakov /Shutterstock.com
Research
Succeeding in the Digital Economy - a study of Amazon's Business Model Diversification
9 May 2020
Management
Strategy
erveridis Vasilis/Shutterstock.com
Research
Wanting what we can’t (always) have – how companies are using product scarcity to drive consumer demand
24 January 2020
Management
Marketing
Life and Times/Shutterstock.com
Research
Perfect Pitch - how entrepreneurs can influence investors through strategic use of language
22 September 2019
Management
Leadership, Entrepreneurship and Innovation
patat/shutterstock.com
Research
How the iconic business models of Netflix and Spotify point the way to defeating digital piracy
9 January 2019
Management
Leadership, Entrepreneurship and Innovation
13_Phunkod/Shutterstock.com
Research
Storytelling - how consumers are swept up by the narrative of reviews
28 September 2018
Management
Marketing
Tony Baggett/Shutterstock.com
Research
How consumers react to visual and conceptual complexity in branding over multiple viewings
16 September 2014
Management
Marketing

Previous12 Next