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  • Jzlynalle/Shutterstock.com
    Make up is applied in a mirror

    AI-powered make-up mirrors are driving consumers back to stores as they enhance sense of ‘fakeness’, new study finds

    24 November 2022Management

  • margouillat photo/Shutterstock.com
    A mixture of delicious and healthy snacks

    People choose healthier food when with outsiders for fear of being negatively judged

    12 May 2022Management

  • Tanoy1412/Shutterstock.com
    Money sitting atop a 2022 sign

    Turning long-term savings goals into a game can increase consumer financial well-being

    12 January 2022Management

  • Ajit Wick / Shutterstock.com
    Cars queuing at a petrol station along the road

    Petrol crisis requires mutual trust between policymakers, consumers and suppliers

    28 September 2021Management

  • Ink Drop/Shutterstock.com
    A mobile phone showing the Deliveroo app

    Rapid delivery grocery apps have flourished during the pandemic – but will they permanently change how we shop?

    10 June 2021Management

  • Jirapong Manustrong/Shutterstock.com
    Figures analyse data on an ipad

    New White Paper: Customers’ needs must be put first if financial services firms are to regain lost trust

    2 June 2021Management

  • A group of toy figures surround a pile money

    Consumers will pay more for crowdfunded products to boost equality in marketplace

    19 April 2021Management

  • Applicants wait for interview

    Marketers beware: using envy in advertising may push consumers to a competitor brand

    7 April 2021Management

  • Willy Barton/Shutterstock.com
    Shoppers in a busy high street

    Consumers will condemn activist brands as ‘woke-washers’ if they cannot prove moral competency when challenging freedom of speech

    25 March 2021Management

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