AI-powered make-up mirrors are driving consumers back to stores as they enhance sense of ‘fakeness’, new study finds
24 November 2022Management
People choose healthier food when with outsiders for fear of being negatively judged
12 May 2022Management
Turning long-term savings goals into a game can increase consumer financial well-being
12 January 2022Management
Petrol crisis requires mutual trust between policymakers, consumers and suppliers
28 September 2021Management
Rapid delivery grocery apps have flourished during the pandemic – but will they permanently change how we shop?
10 June 2021Management
New White Paper: Customers’ needs must be put first if financial services firms are to regain lost trust
2 June 2021Management
Consumers will pay more for crowdfunded products to boost equality in marketplace
19 April 2021Management
Marketers beware: using envy in advertising may push consumers to a competitor brand
7 April 2021Management
Consumers will condemn activist brands as ‘woke-washers’ if they cannot prove moral competency when challenging freedom of speech
25 March 2021Management
