Past, present and future

Day four of Cass MBA London Symposium took place at the Royal Institution

The final day of the Cass MBA London Symposium took place on Thursday at the Royal Institution in Mayfair. The theme of the day was Past, Present and Future.

Delegates heard from James Amos, Marketing Director, Boodles who spoke about The Two Hundred Year Journey of a Luxury Brand.  Mr Amos described the rich heritage of Boodles, which began as a family jewellers in Liverpool, and its role today as a leading UK luxury brand, with bold international expansion plans.

Dr Harvey Lewis, Director, Deloitte, spoke about Talent, Technology and Tomorrow: London’s Role in the Future of Work.  His lecture considered some of the next big things in technology and how they will influence the future of work. Dr Lewis also reminded students that soft skills – such as communication and problem solving – can’t be done by robots and will always be of interest to employers.

Professor Adrian Cheok, Professor of Pervasive Computing at City, University of London and Director, Imagineering Institute, Malaysia, gave the final address of the Symposium on the topic of Everysense Everywhere Human Communication.

Professor Cheok’s interactive lecture gave students a taster of some of his most innovative inventions including devices which extend our five senses using the internet and augmented reality.

Some of the items demonstrated included devices which mimic human touch, such as kissing, and taste, which allow users to taste different flavours such as sweet and sour.

The Symposium is an elective element of the MBA course, and brings together more than 150 students from all Cass MBA cohorts, as well as MBA teams from partner schools in Europe and South Africa.

You can Tweet from or about the event using the hash tag #CassLS2017.

The inaugural Symposium was first held in 2014 to celebrate Cass’s unique network inside the heart of the global city. It mixes thought leadership in plenary sessions with a ‘backstage pass’ to some of London’s most iconic locations, brands and organisations which drive the city’s prosperity.

The Symposium is now the flagship MBA elective, providing students with excellent networking opportunities and access to some of London’s most prominent and respected business figures.

Read about the other days at the Symposium here:

Day One.

Day Two.

Day Three.